Boost your brand’s visibility and connect with a passionate, engaged audience by becoming a sponsor of the iconic Mummers Parade for its 125th celebration!

Explore our sponsorship opportunities and discover how your business can be a part of Mummers history!

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Mayor Cherelle Parker Joins the 2025 Mummers Parade

“I think that’s the best, and it represents the best of what Philadelphia can offer”
-Philadelphia Mayor Cherelle Parker

Quote from Mayor Parker:

Your Mayor, the Mayor of Philadelphia, is a team sport person. I grew up in Little League as a cheerleader, and I ran in track, so I’ve been a part of team sports. So, when I look at today, I think about all of the work that goes into preparing. I’m talking about the people making costumes, the strings, all of the instruments, the practicing, the discipline that it takes, and the commitment to be at a certain place at a certain time to do a certain thing to participate on this one day. So, I’m excited about that, and I think that’s the best, and it represents the best of what Philadelphia can offer.

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SOCIAL MEDIA STATS

We maintain two distinct social media pages to maximize engagement and reach within the Mummers community. The Philadelphia Mummers Parade page highlights the excitement, history, and behind-the-scenes moments of the entire parade, connecting with fans nationwide. Meanwhile, the String Band Association page focuses specifically on the string band division, showcasing performances, rehearsals, and exclusive content from these talented musicians. Both pages offer unique opportunities for sponsors to connect with a passionate and highly engaged audience.

Philadelphia Mummers String Band Association

  • 112,000+ Facebook Followers
  • 58,000+ Facebook Likes
  • 3,305 YouTube Subscribers
  • 6,742 Instagram Followers
  • 2,500 X Followers

Philadelphia Mummers Parade

  • 22,200+ Facebook Followers
  • 19,000+ Facebook Likes

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Mummer Fast Facts

  • The 125th Anniversary of the Mummers Parade in Philadelphia
  • USA Today Readers:
    • “Voted the Philadelphia Mummers the Best Holiday Parade in the Nation”
  • The Longest-Running Continuous Folk Parade in the USA
  • Winner of 2025 Visit Philadelphia Liberty Bell Award:
    • “The Philly Event That Makes Your Year Every Year”
  • A Colorful, Quirky, and Uniquely Philadelphia Event
  • A New Year’s Day Family Tradition for Many
  • A Fantastic Cultural Celebration

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TV Ratings from 2025 Parade

#1 SHOW IN ALL OF THE PHILLY DMA FROM 9 a.m. to 5 p.m.

3% IN AVG. VIEWERS OVER 2024 PARADE (Does not include desktop and smart phone/tablet viewers)

53% STREAMING HOME/VIEWERS (79,350 Total Combined Streams)

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Sponsor this event today!

Support a cherished South Philly tradition and gain exposure—become a Mummers Parade sponsor today!

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About Us

We celebrate Philadelphia’s vibrant spirit with the iconic Mummers Parade—music, costumes, and community since 1901.

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Benefits of Sponsorhip

Boost your brand with local exposure, community goodwill, and media visibility at one of Philly’s most beloved events.

Testimonials

“
We went to the show at the convention center and all I can say is WOW! I was totally blown away by the costumes, talent, music etc. This was my very first Mummers event and I know for sure it won’t be my last. Mardi Gras meets Cirque du Soleil and much more!
- Belhar B.
There dedication to tradition and entertaining performances for all. spreading cheer for the new year.
- Renie D.

I love the parade been in it for over 30 years!!! Best day ever!

- Laura M.

Sooo glad to make it back this year!!! Truly an unforgettable experience!!

- JOhnnelle M.
Fabulous, wonderful, fantastic GREAT time! Best bucket list scratch off yet!!
- Misty W.